How Long Does Google Business Video Verification Take? (And What to Do When It Drags On)

I know how frustrating this process can be because I’ve been there myself. I submitted my Google Business Profile video verification. I followed the instructions. I waited for the promised “up to 5 business days.”

Then one week passed. Then two. Then several weeks. My profile stayed stuck on “Not publicly visible.” No emails. No updates. No explanation.

If you’re in the same situation, this guide is for you.

In this article, I’ll explain how long Google Business video verification really takes, why delays happen, and exact steps you can take to move things forward. I’ll also connect this process to Local SEO so you understand why verification matters more than most people realize.

What Is Google Business Video Verification?

Google Business video verification is a method Google uses to confirm that your business is real and operating at the location you claim. Instead of a postcard or phone call, Google asks you to record a short video showing:

Your business location
Your signage
Your tools or equipment
Proof that you manage the business

This process is now common for new profiles, service-area businesses, and accounts Google flags as higher risk. If you’re new to this, start with this guide on what a Google Business Profile is and how it works.

Is your verification stuck in “Review Purgatory”?

Stop waiting for an email that might never come. Let a Google Business specialist audit your profile and force-start the process.

Fix My Stuck Verification Now

How Long Does Google Business Video Verification Take?

The official answer from Google

Google says video verification takes up to 5 business days. That’s the message you’ll see inside your dashboard after uploading the video.

The real-world answer

Based on my experience and what many business owners report, the actual timeframe looks like this:

3–5 days: Best-case scenario
7–14 days: Very common
2–4 weeks: Also common
Over a month: Happens more often than Google admits

If you want a detailed breakdown, I covered this topic separately here: how long does google business video verification take. So if you’ve been waiting weeks, you’re not alone—and you’re not necessarily rejected.

Why Google Business Video Verification Gets Delayed

1. Manual review backlog: Video verifications are reviewed by humans, not just systems. When Google rolls out updates or tightens rules, the queue slows down.

2. Video quality issues: Even small problems can cause delays: Shaky footage, Poor lighting, Blurry signage, or No proof of access. Google may not reject the video outright; they may hold it for review. Check issues here: google my business video verification not working.

3. Inconsistent business details: If your video does not match your profile data, verification slows down. If you’re creating a profile, follow this: how to create a Google Business Profile.

4. Account trust level: New accounts or recent edits can trigger longer reviews. Google does not say this publicly, but it shows up again and again.

Why Verification Matters for Local SEO

Until your profile is verified: Your business does not appear on Google Maps, you won’t rank in local search results, and you lose leads. This is why Google Business verification is a core part of Local SEO. Read more: Local SEO for beginners and Local SEO vs SEO.

Verification is just the starting line.

Once you are verified, the real battle for the “Map Pack” begins. Are you ready to dominate your local area?

Claim My Local Rankings

What To Do If Your Video Verification Is Stuck

1. Do not keep re-uploading videos: This can reset your position. Only re-upload if asked.

2. Check for missing requirements: Review google video verification requirements carefully.

3. Contact Support: If it passes 5 business days, go to Help > Contact Support > Verification. Explain the delay briefly.

4. Ask for alternative methods: Google may switch you to how to verify google business by phone.

5. Prepare a stronger backup: If rejected, your second attempt must be better. See how to pass google business verification video.

Can You Avoid Google Business Video Verification?

Sometimes, yes. Certain profiles qualify for other methods. This article explains more: how to avoid google video verification.

How Verification Connects to Local SEO Results

Once approved, you can finally optimize your profile. Learn the full process: What is Local SEO and its benefits of local SEO.

Immediate steps after approval:

Complete the Local SEO checklist template.
Add Local SEO keyword research.
Use the Best Local SEO tools.
Study Local SEO examples.

Research Insight: Why Local SEO Depends on Verified Profiles

Academic research supports this. Studies show that verified business profiles improve trust and engagement:

Common Questions About Google Business Video Verification

How do I verify my business on Google using video? Follow this guide: how to verify my business on google business.

Can I upload another video while waiting? No. Wait for a response.

Why does my profile say “not publicly visible”? It means verification is pending.